Thinking and Eating
Critical Thinking Issues in Nutrition and Agriculture
Critical thinking is:
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Skeptical clarification
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Logical thinking
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Humble self-reflection
Critical Thinking Is Hard.
Talking to people about food, nutrition, and agriculture can be frustrating. People can be loose with the facts, unreasonable in their inferences, and overly certain about their knowledge.
We use behavioral science to explore why such failures in critical thinking happen, and what communicators can do to help. Our frameworks and resources can help people get better at critical thinking, and at promoting critical thinking.

Jason Riis, PhD
Jason Riis is the CEO and Chief Behavioral Scientist of Behavioralize, a consulting firm dedicated to solving business, health, and social problems through application of behavioral science.
Dr. Riis is also a Senior Fellow at Wharton's Behavior Change for Good Initiative.
Before founding Behavioralize, Jason had a 20 year academic career, including many years as a faculty member at Wharton (University of Pennsylvania) and at Harvard Business School. His Ph.D. is in Cognitive Psychology from the University of Michigan, and he was a post-doctoral fellow for Nobel Laureate Daniel Kahneman at Princeton University.
